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In the News

Here are some of the most recent mentions of Rakuten in the news.

2019.09.25
Behind Ebates’ years-long transition into Rakuten
Ebates came to Canada in 2012, more than a decade after first launching in the U.S. Today, it offers deals, rewards and cash-back offers from various retailers across the country to around five million Canadian members. While membership has grown, at the time of the Rakuten takeover, LaForge says the Rakuten brand had close to zero brand awareness in Canada – hence the need for a cheeky marketing campaign to familiarize customers with the new name.
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2019.09.17
Here's how you can earn cash back every time you shop online
Earning money while you shop for fall essentials is as easy as it sounds — and there aren’t any gimmicks involved. All you have to do is create a free account on Rakuten.ca (formerly Ebates.ca) and start shopping at one of their 750 stores, which include Hudson’s Bay, Walmart, Amazon, Canadian Tire, Chapters Indigo, Sephora, and more.
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2019.08.19
This Canadian Website Will Pay You For Shopping At Your Favourite Stores
As much as it pains us to say it, summer is on its way out and back to school is just around the corner. Classes, homework, and late-night study sessions are only a week away for most students. But if the thought of the looming school season makes you want to cry, don't worry. There's one thing that makes it a bit more bearable: shopping.
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2019.08.19
The back-to-school shopping guide to make this year a breeze
The back-to-school shopping guide to make this year a breeze Lifestyle Expert Iva Grbesic, with the help of Rakuten.ca, walks you through the supplies you'll want to buy to make this school year the best one yet.
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2019.08.19
Where to find the best deals on all of your back to school shopping
Between backpacks, stationery, technology and clothing, you might be stuck on how to tackle your shopping list. One of our top tips for saving extra money during back-to-school season is using Rakuten.ca (formerly Ebates), which offers up to 30% cashback when shopping at over 750 stores! Not only do you get a $5 cash bonus when signing up, but you also get to avoid congested malls and stores by shopping online.
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Press Releases

2019.09.30
Self-Gifting: Women more likely to treat themselves, but men spend more
Canadians are generous when it comes to spending on gifts for others but as it turns out, for themselves as well. According to a recent survey on gift giving habits by Rakuten.ca (formerly Ebates.ca) 75 per cent of Canadians will treat themselves to a gift and of those, 13 per cent do so frequently while 62 per cent do it at least occasionally.
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2019.08.28
The business of Cash Back: Rakuten.ca
Ebates.ca announced today it has officially completed its transition to Rakuten.ca, fully incorporating the brand into all consumer-facing creative and marketing programs.
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2019.08.28
Same game, different name: Ebates.ca rebrands to Rakuten.ca
Ebates.ca, the leading Cash Back and shopping rewards company in Canada, announced today it has formally rebranded to Rakuten.ca, in a move that follows Ebates' 2014 acquisition by global parent company Rakuten Inc.
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2019.07.05
Involving kids, early deal-hunting can help make back-to-school a breeze: Ebates.ca poll
The end of summer and lead up to back-to-school can be stressful and anxiety-inducing for families, but the majority (85 per cent) of Canadian parents say that if they get the shopping done early, they actually enjoy the back-to-school season. In fact, 91 per cent of Canadian parents agree that this makes for a much more relaxed back-to-school season, according to a recent Ebates.ca poll.
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2019.06.24
Canadians reportedly spend most on wedding gifts: Ebates.ca poll
With wedding season in full swing, Canadians are reportedly spending more on luxury wedding gifts than any other gift-giving occasions. According to a recent poll by Ebates.ca, which looked at Canadians' gift-giving habits for various occasions, Canadians spend an average of $145 for wedding gifts, compared to other holidays such as birthdays, where the average spend was only $95.
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